Any defamatory comments about doctors in the digital platforms can adversely affect their image and online reputations which depends on their practices. These defamatory contents can appear in doctor review sites which can paint the doctor in a bad light. Since information about doctors travels very fast in online and social media platforms the need to establish a good online reputation has become a necessity. The most surprising thing is that most of the doctors are so busy they ignore their online reputation without realizing that potential clients have a habit of checking them online. Today the velocity of information is so fast in the digital world anybody who posts a bad review about a doctor can go viral within a short time. The best and proven way to maintain the image of the doctors/physicians and their online reputation India is to adopt a comprehensive online reputation management strategy which can virtually wipe out any negative contents.
Some of the strategies used to maintain the online reputation of doctors are as follows;
- The best approach is to keep tabs on all kinds of criticisms against you and post positive and factual information to counter these negative critiques.
- Most of the doctor review sites allow you to display your professional profile which should be used to counter potential attacks and to control your online reputation. The critics should be addressed in a general manner for common themes by maintain doctor- patients confidentiality.
- Always provide clear and factual information and try to contact the source who is responsible for the content. Prepare a brief description for that source and politely request him periodically till you get a positive response.
- The best strategy is to get your patients to support you. Good positive reviews from your patients can easily outweigh negative comments. Getting as much positive review from your patients and posting it in various platforms can suppress all negative contents in search engines.
Maintaining and controlling the doctors/physicians and their online reputation India can be done only by a professional company who are specialized in these kinds of activities and have an excellent infrastructure.