Politician Branding in India

Politician branding in India is all about how a politician is perceived by the public. The politician, branding the brand is a person and in order to build up the image of that person the same dynamics of traditional marketing techniques are used. Branding is a powerful tool and nobody knows it better than a… Continue reading Politician Branding in India

E-commerce and social media marketing in India

E-commerce companies across the globe have now realized that majority of their potential customers are active in social networks and social media sharing sites irrespective of their age, gender, and economic status. If these companies do not find out where their future customers hang out and include it in their e-commerce marketing mix, then they… Continue reading E-commerce and social media marketing in India

How to Create a Successful Content-Marketing Campaign

  All business organizations have come to realize the importance of content marketing.  Content refers to different components –  webinars, blog posts, videos, social network shares and lot more.  If accomplished sensibly, content marketing will yield considerable rewards for businesses of all types and sizes. Content marketing has the ability to position a business as… Continue reading How to Create a Successful Content-Marketing Campaign

Blog Marketing: How to enhance your reach with Pinterest

You can certainly explore some imaginative ways to drive more traffic to your blog using Pinterest. People familiar with Pinterest agree that Pinterest offers ample scope to help build your blog. In fact, Pinterest will help you to: Find meaningful content for your blog, More effectively engage your audience Increase your website traffic. Create boards… Continue reading Blog Marketing: How to enhance your reach with Pinterest