Politician branding in India is all about how a politician is perceived by the public. The politician, branding the brand is a person and in order to build up the image of that person the same dynamics of traditional marketing techniques are used. Branding is a powerful tool and nobody knows it better than a… Continue reading Politician Branding in India
Category: kolkata Branding and Identity
E-commerce and social media marketing in India
E-commerce companies across the globe have now realized that majority of their potential customers are active in social networks and social media sharing sites irrespective of their age, gender, and economic status. If these companies do not find out where their future customers hang out and include it in their e-commerce marketing mix, then they… Continue reading E-commerce and social media marketing in India
How to Create a Successful Content-Marketing Campaign
All business organizations have come to realize the importance of content marketing. Content refers to different components – webinars, blog posts, videos, social network shares and lot more. If accomplished sensibly, content marketing will yield considerable rewards for businesses of all types and sizes. Content marketing has the ability to position a business as… Continue reading How to Create a Successful Content-Marketing Campaign
Five tips for doing business on social media sites
Most businesses are rewardingly using social media platforms to promote their brand and boost sales. Social media marketing is cost-effective and helps you spread your sales messages to the world almost instantly. Business organizations across the world are embracing social media platforms as a means of doing businesses online. Here are five tips for doing… Continue reading Five tips for doing business on social media sites
How Inbound Marketing Is the Best Marketing Channel
Few will disagree that inbound marketing has been the most effective marketing method for doing business online. Instead of the traditional outbound marketing methods, inbound marketing focuses on creating quality content that lures consumers towards your business. Inbound marketing is an excellent way to convert utter strangers into customers and promoters of your business. Inbound… Continue reading How Inbound Marketing Is the Best Marketing Channel
5 Reasons Why You Need to Monitor Your Brand Online
With more and more people becoming internet addicts, your monitoring your brand online has become a compelling necessity. You must be guarded on how to deliver your sales message and communicate with your existing and prospective customers. Merely communicating will not suffice – you must first practice the art of listening. Here are 5 reasons… Continue reading 5 Reasons Why You Need to Monitor Your Brand Online
Why Online Branding is Important for Internet Marketing Campaign
The writing on the wall is clear – no business can expect to fully succeed in its internet marketing campaign if it neglects online branding. There are many factors that combine to create a successful online marketing campaign and chief of them all is building your brand. Every business has varying goals and different management… Continue reading Why Online Branding is Important for Internet Marketing Campaign
Blog Marketing: How to enhance your reach with Pinterest
You can certainly explore some imaginative ways to drive more traffic to your blog using Pinterest. People familiar with Pinterest agree that Pinterest offers ample scope to help build your blog. In fact, Pinterest will help you to: Find meaningful content for your blog, More effectively engage your audience Increase your website traffic. Create boards… Continue reading Blog Marketing: How to enhance your reach with Pinterest